Problem
July Fourth vacations are throttling reach.
Excuse
The week of July 4th is a national out-of-office.
Even the people at their desks are only there physically.
Also in effect on this date
The full docket. Any of these would hold up in a Monday standup.
Half the auction is mattresses at the lowest price of the season.
Holidays · in effect July 4th (7d before through 3d after)
QBR prep has consumed everyone who could have approved anything.
Workweek · in effect 03-25 to 03-31, 06-25 to 06-30, 09-25 to 09-30, 12-26 to 12-31
Record numbers of Americans are in a car, an airport, or a lake house.
Vacation · in effect July 4th (7d before through 3d after)
Quarter-end discounts have trained every buyer to wait you out.
Workweek · in effect 03-25 to 03-31, 06-25 to 06-30, 09-25 to 09-30, 12-26 to 12-31
Your agency is re-forecasting instead of optimizing.
Workweek · in effect 03-25 to 03-31, 06-25 to 06-30, 09-25 to 09-30, 12-26 to 12-31
By late June the entire country is planning the same week off.
Vacation · in effect 06-16 to 06-30
Graduation open house season is consuming every suburban weekend and its sheet cake budget.
Seasonality · in effect 05-20 to 06-30
The summer slump is real, documented, and conveniently unfalsifiable.
Seasonality · in effect 06-01 to 08-15