Marketing Excuses*

April 2026

Everyone gave their money to the IRS.

  1. Wed 1Easter moved again this year, so your year-over-year comps are meaningless.
  2. Thu 2Easter moved again this year, so your year-over-year comps are meaningless.
  3. Fri 3Easter moved again this year, so your year-over-year comps are meaningless.
  4. Sat 4Easter moved again this year, so your year-over-year comps are meaningless.
  5. Sun 5Easter moved again this year, so your year-over-year comps are meaningless.
  6. Mon 6Easter moved again this year, so your year-over-year comps are meaningless.
  7. Tue 7The championship game is tonight and attention spans are already courtside.
  8. Wed 8The Masters is on and your highest-value demo is whispering at a television.
  9. Thu 9Augusta's broadcast has better production values than your entire brand.
  10. Fri 10Your influencers are all in the desert.
  11. Sat 11The Masters is on and your highest-value demo is whispering at a television.
  12. Sun 12Your influencers are all in the desert.
  13. Mon 13The Masters is on and your highest-value demo is whispering at a television.
  14. Tue 14Nobody wants to spend money today. They just paid the government.
  15. Wed 15Nobody wants to spend money today. They just paid the government.
  16. Thu 16Nobody wants to spend money today. They just paid the government.
  17. Fri 17Your influencers are all in the desert.
  18. Sat 18Your influencers are all in the desert.
  19. Sun 19Your influencers are all in the desert.
  20. Mon 20Your influencers are all in the desert.
  21. Tue 21Everyone just saw exactly how much they paid in taxes.
  22. Wed 22Everyone just saw exactly how much they paid in taxes.
  23. Thu 23Everyone just saw exactly how much they paid in taxes.
  24. Fri 24Everyone just saw exactly how much they paid in taxes.
  25. Sat 25Everyone just saw exactly how much they paid in taxes.
  26. Sun 26Everyone just saw exactly how much they paid in taxes.
  27. Mon 27Everyone just saw exactly how much they paid in taxes.
  28. Tue 28Everyone just saw exactly how much they paid in taxes.
  29. Wed 29Everyone just saw exactly how much they paid in taxes.
  30. Thu 30Every florist in the country is bidding on your audience right now.